The Journal

Recent Work, Insights, behind-the-scenes stories, and tips to help Boise entrepreneurs and small businesses elevate their visual brand.

Branding Photography Bryan Rupp Branding Photography Bryan Rupp

Boise Branding Photographer | Adele Van Der Lecq

As Adele and I worked on planning out a location for her photoshoot she told me about her work helping people with emotional trauma (which is work that I so deeply believe in), we talked about wanting to make her photos very approachable. People come to her to do deep emotional work, so when she's marketing her business online her photos need to represent the presence and safety that she brings to that work.She also talked about loving neutral colors, and how she needs photos with room for copy for marketing her business. As she told me all of these things the first location that came to mind was Boise Urban Studio in downtown Boise, so I sent her the website and she loved it. She also told me she loved the interior of á cafe, so we decided to use that as a location as well (huge thank you to á cafe for letting us use their beautiful space).If you missed my last blog post about Spencer Marks photoshoot, take a look at it here. Spencer is her partner and we ended up combining their photoshoots together into a beautiful Saturday in May in Boise.Adele was so much fun to photograph, she was super easy to work with and had a very clear vision on what she wanted from her branding photos. Here are the results...

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Boise Branding Photographer | Spencer Mark.

From the moment I saw Spencer's contact form from my website, I knew this was going to be an amazing photoshoot."Transform your life into a masterpiece of purpose, beauty, and authenticity." These are the words that Spencer uses to describe his coaching work with men. For more than a decade now, I've been focused on my own personal growth and health and mens work has been a huge part of that work, so this is why I was so excited when Spencer reached out, I knew working with him would align perfectly with what's meaningful and important to me.We worked together on a half day photoshoot on a beautiful Saturday in Boise, and we focused it around getting Spencer the images he needs for his website, and producing a large variation of content for him to use for marketing his business. As always I focus my work around authenticity, story telling, lighting and emotions, I always hope people feel things when they look at my photos.In our time together we visited eight different awesome locations in Boise that we had carefully planned out and focused around matching Spencer's brand and giving us tons of variation.  Thank you to all of our locations who allowed us to photograph in their spaces, Kate's Place, á cafe boise, Neckar Coffee (outdoor wall), The Gym Eighth and Main, and Boise Urban Studio, Downtown Boise, Camelsback Park plus a few more that don't have links.I truly enjoyed my time with Spencer and his partner Adele, it was so much more like spending time together with friends and creating artwork together than being some kind of "work" (which is a four letter word I just noticed). The light was spectacular for us and I was so grateful for the weather cooperating, in the spring time in Boise, you just never know. It was an inspiring day and I'm grateful to now know Spencer and Adele.I also took some photos for Adele which I'll share in another post too, and thanks to Adele on her help with styling and doing random stuff that helped me :).

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Boise Bicycle Project | Boise Idaho Photographer

For as long as I can remember, I've loved bikes.I can remember pushing myself to learn to ride without training wheels when I was only four years old.I can remember begging my mom to let me ride my bike to elementary schoolI can remember spending every day after school riding bikes in the Western Colorado desert with my friends (a little "ghost riding" down some hills mixed in there iykyk :)).And still to this day I love riding bikes. Every year I set the goal to ride a minimum of 1000 miles and I typically ride more like 1500 miles (unless I shatter my collarbone of course, RIP 2024 goals 🤣). The majority of those miles are on my mountain bike in the Boise Foothills, ducking out of my work as a photographer to crank out some hard miles.Needless to say bikes have always been, and will always be a big part of my life. I've always said that I see the world better from a bike, and it's really true.I can't remember when or how I first heard about Boise Bicycle Project, but BBP, is this beautiful merging of so many things I love, and best of all it's all for a good cause. Boise Bicycle Project has given away over 35,000 bikes (yes three zeros) since 2007, and they teach people how to repair bikes and run programs to connect our beautiful community.BBP hired me in March to photograph their event Bike Prom, their annual fundraising gala. It was hosted at The Linen Building in downtown Boise, and I was honored to be the photographer for the event, and I even had my photobooth, Boothshakalaka, there for the evening as well. I left this photoshoot feeling really inspired about Boise Bicycle Project and the work they do in our community. BBP is a place that is truly working to do good, to be a safe place, and to bring the community of Boise together. I loved seeing all of the amazing outfits (look for the dumb and dumber dresses in these photos, and the bike shorts on the bottom and suit jacket on the top 🤣), loved seeing the bikes parked all around the Linen Building and loved seeing a group of people coming together to connect and support something beautiful.As a photographer I get a unique vantage point at any event, being an outsider who gets to show up present as a witness to all of the things, both big and small that happen. I'll let the photos tell the rest of the story, but what a fun and inspiring evening.

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